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Author Archives: Ram Castillo

Kevin Lee, Global Vice President and Head of Design at VISA on designing experiences

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What better way to enter the double digits, episode #10, than to bring on the Global Vice President and Head of Design at Visa. He was previously the Global Director, Head of Product Strategy & UX Design at Samsung, Head of Design at Paypal, Senior Manager of UX Design at eBay, and has even had long stints at Whirlpool and GE.

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The difference between urgent and important

Below you’ll read my take on the difference between urgent versus important, and my practical tips on how to tackle this issue. But first, meet the wonderful Simone Blakers (left); Managing Director, RAPP DDB and Yasmin Quemard (right); CD at UM, Australia and leader at SheSays, Australia on our long awaited lunchtime catchup. These are two inspiring women who are using their unique gifts to cultivate empowerment in others in a very humble and genuine way. Truly blessed to know them and our conversation created the spark for me to write this.

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David “MEGGS” Hooke on consistently creating, never arriving at a destination and constantly discovering

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On this episode we have an Aussie fine artist / street artist who is based in Venice Beach, California. His art is featured internationally in cities including Melbourne, Sydney, London, San Fran, Paris, Tokyo, Hawaii, Mexico, L.A, and Hong Kong. This guy has some serious skills and talent. He’s most commonly recognised for his unique, expressive, and energetic style with references to pop-culture, the natural world, and socio-cultural issues. His technical use of colour and movement combines clean, bold, illustrative elements with textural, and free flowing design. CONTINUE READING


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Nathan Johnson on launching a design studio and an online shop, with products in 200+ stores worldwide

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In this episode we have a Sydney-based Art Director and Designer with over 15 years experience. He owns his own design studio and has worked with leading international brands including Coca Cola, Nespresso, Quicksilver, Hurley, Globe, Le Coq Sportive and Universal Music. But that’s just the tip of the iceberg. He also runs an online store with his wife that produces a range of art prints, stationery and paper goods. These products feature his distinctive hand lettering and design style and there are currently over 200 stores worldwide that stock their products.CONTINUE READING


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Andrew Hoyne on the definition of value, having the ‘money’ conversation and the importance of being future-focused

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In this session, the guest joining us is the Creative Director and Principal of a very established design agency. He started this agency in 1991 – so, almost a quarter of a century ago. During his journey he’s achieved over 300 international and regional awards. He’s published 14 books, lectured extensively and served on numerous boards. His design work is even exhibited in the San Francisco Museum of Modern Art. CONTINUE READING


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About Ram Castillo

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Ram is an award winning Design Director, Blogger, top ranking Podcaster, Speaker, CreativeLive.com Instructor and Author of two internationally acclaimed books 'How to get a job as a designer, guaranteed' and 'How to get a mentor as a designer, guaranteed'. He's based in Sydney, Australia and in 2012, started the blog GiantThinkers.com which helps thousands of design students and graduates be employed. Ram has since been featured in Communication Arts, HOW magazine, Herman Miller, deFrost*, AIGA.org and Apple.

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