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Jake Kassan, Co-founder of MVMT on humble beginnings and growing a business to $80+ million in revenue in four years

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This is episode #53. And today’s guest is the Co-founder and CEO of MVMT pronounced as ‘movement’. MVMT are a global – fashion, watches and accessory brand for millennials, that has sold over 1.5 million products.


After almost failing out of high school and dropping out of college, our guest started this brand at age 22 while he was $20,000 in debt. Four years later, his brand has grown to more than $80 million in revenue and 4 million social followers.


Some of the topics we spoke about include:

  • His first t-shirt business while still in school and his action steps getting that off the ground
  • Then, his rise and fall in selling rave lighting and accessories
  • His advice for growing a business from $0 to $1 million within 12 months
  • And how MVMT watches all started.


So If you’re someone that’s interested in designing a product and designing a thriving business around it, then this episode is for you.

I present to you … the resourceful, determined and inspiring … Jake Kassan!



More on Jake Kassan can be found via the links below:

Jake’s personal website

MVMT website

Linkedin profile

Jake’s Twitter: @jakekassan

Jake’s Instagram: @jakekassan

MVMT on Instagram: @MVMT

MVMT on Facebook


Subscribe to The Giant Thinkers Podcast on iTunes.



Do you think style should break the bank?

If you’re like me and think ‘no’, then you’re in for a treat. MVMT are gifting listeners an exclusive 15% off all products with free shipping! Grab one of their premium watches and accessories – at an already radically fair price, plus take another 15% off at checkout.

Skip the stress that comes with parking at the shops then dealing with retail crowds – you can and grab a watch for yourself and all your loved ones. They make the perfect gift for men and women, and start at just $95.

Visit the exclusive link here with the discount applied:

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About Ram Castillo


Ram is an award winning Design Director, Blogger, top ranking Podcaster, Speaker, Instructor and Author of two internationally acclaimed books 'How to get a job as a designer, guaranteed' and 'How to get a mentor as a designer, guaranteed'. He's based in Sydney, Australia and in 2012, started the blog which helps thousands of design students and graduates be employed. Ram has since been featured in Communication Arts, HOW magazine, Herman Miller, deFrost*, and Apple.

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