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Michael Lane on building the world’s largest education seminar company through the currency of lifelong, authentic relationships

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Giants, this is episode #80. Our guest today is a very successful Entrepreneur, specialising in the education space, having started and run 9 businesses, one of which is listed on the Australian Stock Exchange. His primary business is Success Resources. It’s the world’s largest education seminar company. With over $1billion in sales through his businesses, he is considered an expert in the touring space having run more than 1400 events in the last 17 years. Hosting thought leaders such as Tony Robbins, Gary Vaynerchuk, Grant Cardone, Jay Shetty, Robert Kiyosaki of Rich Dad Poor Dad, Sir Richard Branson and many more.


Success Resources have staged and marketed world class events in the fields of management and leadership, sales and marketing, personal development and wealth creation to over 10 million participants in regions including: Australia, New Zealand, Singapore, Malaysia, Thailand, China, UK, Spain, Germany, South Africa, Italy, India, US and Canada. 


Some of the topics we spoke about include:

  • How he builds long-term partnerships with world-class thought leaders like Richard Branson, Tony Robbins, Gary Vaynerchuk and Grant Cardone
  • His non-traditional strategic approach when acquiring customers (of what he defines as an ‘unorthodox approach’ – that it’s not for everyone)
  • How he pursues new market verticals and expands to other regions
  • How to move from transactional relationships to transformational relationships
  • And all things scaling related.


So if you’re someone that’s interested in joint venture deals, partnerships and relationships – in the world of business and brand collaboration, then this episode is for you.

Now a quick note from me, if we aren’t connected yet on Instagram, I invite you to follow me on my handle @TheGiantThinker as I share daily posts and stories on helping decision-makers, business owners and leaders get unstuck lightning fast through human-centred design methodologies, creative strategies and personal experiences. Send me a DM I’d love to hear from you! You can find me on my handle @TheGiantThinker.

Alright, let’s get stuck in.

I present to you … the business building juggernaut … Michael Lane!




More on Michael Lane can be found via the links below:


Subscribe to The Giant Thinkers Podcast on iTunes.



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About Ram Castillo


Ram is an award winning Design Director, Blogger, top ranking Podcaster, Speaker, Instructor and Author of two internationally acclaimed books 'How to get a job as a designer, guaranteed' and 'How to get a mentor as a designer, guaranteed'. He's based in Sydney, Australia and in 2012, started the blog which helps thousands of design students and graduates be employed. Ram has since been featured in Communication Arts, HOW magazine, Herman Miller, deFrost*, and Apple.

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