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Elle Luna on protecting your passion, interpreting your dreams and the practicality of transition periods

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It’s a pleasure to have your company on episode #42! Our guest is a formally trained designer who previously worked at IDEO and with startups including Mailbox, Medium, and Uber – then a few years ago she made a brave pivot and transitioned into spending more time painting, writing and creating. She is the author of a book many of you may have or heard of, titled; ‘The Crossroads of Should and Must’. 

Side note here, I suggest you watch one of the many talks she’s done, in particular the one titled ‘The importance of doing what you love’ it’s on I highly, highly recommend it. She also runs a textile venture, the Bulan Project, a collaboration between designers and master batik artists in Bali.

Some of the topics we spoke about include:

  • The job vs the career vs the calling

  • Her winding road of transition (even being denied admission from every law school she applied for)

  • How to protect your passion

  • The importance of play

  • And techniques to interpret our own dreams.

I present to you, the deeply captivating, thoughtful and tranquil … Elle Luna!


Images from the book; Medicine Cards – By Jamie Sams & David Carson – Illustrations by Angela Werneke – Section 17: Mountain Lion





‘You can take everything i have’ – By Ram Castillo / 4 panel series, paint on wood, 2008.


More on Elle can be found via the link below:

LinkedIn: click here

Twitter: @ElleLuna

Instagram: @ElleLuna

Personal website:

The Bulan Project: click here

Elle’s book: The Crossroads of Should and Must

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About Ram Castillo


Ram is an award winning Design Director, Blogger, top ranking Podcaster, Speaker, Instructor and Author of two internationally acclaimed books 'How to get a job as a designer, guaranteed' and 'How to get a mentor as a designer, guaranteed'. He's based in Sydney, Australia and in 2012, started the blog which helps thousands of design students and graduates be employed. Ram has since been featured in Communication Arts, HOW magazine, Herman Miller, deFrost*, and Apple.

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